The Challenge: How to create a luxury brand, flexible enough to move with the business as it develops.
A collaborative project with David Cliff, we worked with the Saltmarshe team to discover the looks that they aligned themselves with, and understand their key target customer. Predominantly a wedding venue, the Saltmarshe owners had other visions which we needed to consider through the branding process.
The end result: Pinterest ideation threw up the front of the house, the porch, with it's unique shape as a potential logo option. David hand drew the porch to create a personal and high-end crafted design. This was then applied to stationary and hand made signage.
Bespoke photography by Boxfish in a "spy style" mood, together with copy rooted in benefit led claims, resulted in a classy looking website with scope to expand to other areas the owners potentially wanted to develop further in the future.